Internet marketing without SEO is like a car without wheels. It’s simply unthinkable, and the reason is that internet marketing relies heavily on search engines. A website which fails to compete in search engines will also inevitably fail to compete in the niche that it is trying to tap into.
So in any internet marketing strategy, it is always an essential point to consider the importance of SEO and search engines. Having said that, it’s important to point out that many websites compete for different niches, and the best of those websites will inevitably get the top spot on search engines.
However, even if your website were to get the top spot on Google for your particular niche, it’s important to remember that SEO does not end there. Once your website gets the top rank for your niche, you will still need to keep it there, and keep out the competition that would try to take it from you. This is the reason why SEO is an ever-present factor in internet marketing, and why you should take it seriously.